01
A viewfinder, not a homepage
The site opens like a camera: a shutter, a REC light, a running timecode, and his footage playing behind his name.
asefalhmoud.com
All work
Portfolio website · 2026
Asef Alhmoud
A cinematic portfolio for a filmmaker in Jordan, in Arabic and English.
- Field
- Filmmaking and cinematography
- Year
- 2026
- What we did
- Design, development, Arabic + English, SEO
asefalhmoud.com
The brief
Asef shoots, edits and color grades films for NEOM, JoPetrol, the Royal Film Commission and more. He needed a site that shows the work the way he'd shoot it: full screen, in motion, and in both languages his clients speak.
What we did
We designed and built all of it: the look, every animation, the Arabic version, and the setup that gets it found on Google and in AI answers.
- 28films
- 5categories
- 2languages
02
The films come first
28 films across commercials, documentaries, events, podcasts and fashion, filtered by type and played right on the page.
asefalhmoud.com
03
Log to grade
Color is half his craft, so we made it visible: scroll the timeline and flat log footage turns into the final grade.
asefalhmoud.com
04
Every film gets a page
Each project has its own page with the story, the client and a full-screen loop, in 4K on big screens.
asefalhmoud.com
05
Arabic, done properly
A full right-to-left Arabic version with its own Arabic typeface, not a translation squeezed into an English layout.
asefalhmoud.com
On every screen
Designed for the phone first, because that's where most people will watch.
Under the hood
- Pre-rendered and served from a global CDN
- Search-ready in both languages
- Readable by AI assistants (llms.txt)
- Share cards for WhatsApp and social
- Smooth scroll and motion
- Phone first
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